Getting started with sustainability communication – with the experts from fors.earth
How can communication and collaboration be successful in the context of sustainability?
Communication and collaboration play an important role in the area of corporate sustainability. What mindset do relevant stakeholder groups have and how can I influence this? How can I convince colleagues, partners or customers of the importance and motivate and empower them? What messages am I conveying and with what tonality? How do I avoid greenwashing and communicate transparently and boldly?
In a mixture of keynote speech, interactive tasks and discussion, we impart cross-industry basic knowledge and condition you to meet the communication challenges and opportunities in your everyday business.
In a keynote speech, Philipp Schär will provide information on how heterogeneous attitudes of different stakeholder groups can be anticipated and influenced, and then use practical examples from international companies to illustrate the power of motivation and commitment to communication.
In an interactive exercise, you will then deal with the question of how communication and collaboration can succeed, what challenges there are and how they can be overcome.
There is also time and space to exchange experiences and ideas and to network.
We are pleased that representatives of different corporations and start-ups are taking part in the format.
Contents of the Sustainability Communication Training
In the Sustainability Communication Training – in a manageable group of max. 12 people – we empower you to:
- anticipate heterogeneous attitudes of internal and external stakeholders of different cultures
- shape heterogeneous attitudes of internal and external stakeholders of different cultures
- use the power of motivation and commitment within communication for your sustainability projects
- recognize success factors of sustainability communication and collaboration and overcome obstacles
"What I was most excited about at the Sustainability Communication Training was the open discussions and the honest approach to sustainable and credible corporate communication, as well as the entertaining, open and humorous way of moderation. Finding a meaningful approach is not always easy when it comes to the complex issue of sustainability for companies. This Training gives excellent impulses to communicate boldly, fact-oriented and credibly internally and externally."
Marc Severin, Program Manager Sustainability and Innovation at H&T Presspart
Sustainability Communication Training Participants
The offer is aimed at employees from CR departments, those responsible for communication and interested executives. The groups consist of a maximum of 12 and a minimum of 8 participants per workshop.
Sustainability Communication Training Presenter
Many years of experience as a consultant and interim manager in Germany and Switzerland. Most recently head of strategy and consulting at Jung von Matt / brand identity in Zurich. Mr. Schär draws on brand consulting expertise with over 40 companies.
Many years of experience as a consultant in management consultancies, advertising agencies and start-ups. Focus: Brand strategy, communication conception, corporate identity, campaign communication, moderation.
Dates, location & contact
Friday, July 13, 10 a.m. - 5 p.m.: Alte Brauerei, Landsberger Straße 57 Inning / Stegen am Ammersee
- Thursday, September 14, 10 a.m. - 5 p.m.: Unterer Anger 3 München
For more information on our Sustainability Bootcamps or Sustainability Strategy Trainings, visit our Academy Overview.
Your contact person:
+49 0175 / 454 88 17
A Registration & Price
Our registration principle: first come, first served. Registrations are possible no later than 3 weeks before the desired dates at firstname.lastname@example.org
800 € / per person including lunch, for start-ups 250 € and for 2 contacts of existing customers free of charge. You get 20 % discount if you book all 3 trainings. Group discounts and in-house workshops possible by arrangement. We are also happy to personally address your specific questions and suggestions as well as company-specific topics of the participants.
Our trainings are usually held in German. If you are interested in a training in English please send us an email.